Skip to main content

Dixie Motel & Emporia Travel Center - Emporia, Virginia


All along Interstate 95 in the South, there are interchanges where the services (food, gas, and lodging) haven't kept up with the times.  Some of these old comfort stops dated to before the Interstate or opened when the new highway came through.  

The former Emporia Travel Center

Long before Buc-ee's, small independent travel centers that mixed a gas station/truck stop, restaurant, and sometimes a motel lined the Interstate.  Just north of Emporia, a long-gone complex consisting of a truck stop, restaurant, and motel greeted travelers as they exited off I-95.

In the late 1950s, Virginia built a US 301 bypass west of Emporia that would become Interstate 95.  When the road opened in 1959, a small restaurant sat where the newly opened bypass tied back into Highway 301 - today's Exit 12.  By 1968, a truck stop and motel had been built next to it.

By early 2011, the Dixie Motel had long been overrun - its days were numbered.  The old motel was torn down a few weeks later.

The motel was the Dixie Motel, a two-building motor court operating immediately south of the restaurant.  The truck stop was known as the Emporia Travel Plaza.

Interstate 95 dumped northbound traffic here until 1982 - when Virginia's final piece of the Maine-to-Florida highway was completed.

About the only thing of value at the Dixie Motel was this old neon sign.

The Dixie seemed to be thrown together quickly with thin walls and basic amenities and was often a stop of last resort for weary long-distance travelers.  Stories of the motel from 1987 and as far back as 1977 describe the Dixie as the "Psycho Motel," a reference to the Alfred Hitchcock classic.

By the late 1990s, one of the two buildings of the Dixie had already fallen in disrepair, and it appears abandoned as late as 2007.

If correct, the Emporia Travel Plaza may have closed as early as 1996.

The Emporia Travel Plaza appears to have been a glorified truck stop, with ample space allowed for parking around both the travel plaza and the restaurant. The Emporia Travel Plaza could have been closed as early as 1996, as an old tobacco purchase sticker read that you had to be born on this date in 1978 to be 18.  Regular unleaded gas was frozen on old analog pumps at $1.279, and a pack of Salem cigarettes sold for $1.92.

Aerial photos don't show much activity at the Travel Plaza in the 2000s, so 1996 could be correct.

The restaurant (last called Carol's Diner) was the first business at the north end of the Emporia Bypass.  It was also most likely the last one to have been open.

The restaurant may have lasted the longest.  It was last known as Carol's Diner - and a sign advertising 'Pit-Cooked Barbecue' stood over the remnants of two old neon signs that read 'Restaurant.'

When we visited this site in February 2011, we didn't know that all of the buildings of the former Emporia Travel Center were about to meet their demise. By the Summer of 2011, the remnants of the Dixie Motel were gone, and the old restaurant and Emporia Travel Plaza were not far behind.  Currently, a construction company occupies the grounds of all three businesses.

Did you spend a night at the infamous Dixie Motel? Do you have other items on the old travel plaza and restaurant? If so, leave a comment below or shoot me an e-mail.

All photos taken by post author - February 26, 2011.

Site Navigation:

Sources & Links:

Where It Was:

Comments

Popular posts from this blog

Interstate 40's Tumultuous Ride Through the Pigeon River Gorge

In the nearly 60 years Interstate 40 has been open to traffic through the Pigeon River Gorge in the mountains of Western North Carolina, it has been troubled by frequent rockslides and damaging flooding, which has seen the over 30-mile stretch through North Carolina and Tennessee closed for months at a time. Most recently, excessive rainfall from Hurricane Helene in September 2024 saw sections of Interstate 40 wash away into a raging Pigeon River. While the physical troubles of Interstate 40 are well known, how I-40 came to be through the area is a tale of its own. Interstate 40 West through Haywood County near mile marker 10. I-40's route through the Pigeon River Gorge dates to local political squabbles in the 1940s and a state highway law written in 1921. A small note appeared in the July 28, 1945, Asheville Times. It read that the North Carolina State Highway Commission had authorized a feasibility study of a "...water-level road down [the] Pigeon River to the Tennessee l...

Bleriot Ferry - Alberta

  Alberta operates six ferries scattered throughout the province. Roughly twenty to twenty-five kilometers up the Red Deer River from the town of Drumheller is one of the most scenic ferry crossings in all of Wild Rose Country, the Bleriot Ferry. Using the North Dinosaur Trail (Alberta Highway 838, or AB 838), the Bleriot Ferry provides a scenic river cruise of sorts in the Canadian Badlands. The Bleriot Ferry started operating in 1913 as the Munson Ferry when a few bridges crossed the Red Deer River. The ferry was started by Andre Bleriot, the brother of famed early aviator Louis Bleriot, who became famous for being the first person to fly over the English Channel. At the time, the Alberta provincial government commissioned local residents to run the ferries. There were several ferries along the Red Deer River, and not only did they serve as vital transportation links, but they also served as local social hubs, since everyone had to take the ferries to go places. Over time, as the...

I-73/I-74 and NC Future Interstates Year in Review 2024

Welcome to another annual review of progress in constructing North Carolina's New and Future Interstate routes. While 2024 was not too exciting, with no new segments of major routes opening, there was 1 new interstate signing, another proposed new interstate route, and the near opening of a new segment for 2 routes. As tradition, I will start off with a review of what happened with I-73 and I-74 and then move on to the major news of the year about the other new and future routes. Work continued on the I-73/I-74 Rockingham Bypass through the year. The last few months have been hoping for news of its opening before 2025, without luck. Signs of its near completion included the placement of new signs, many with interstate shields uncovered, along the Bypass and intersecting roadways. For example, these went up along US 74 East: Overhead signage at Business 74 exit which contains the future ramp to I-73 North/I-74 West. Signage was also updated heading west on US 74 approaching the unop...